News

‘Hello Kitty’ video pulled from YouTube amid racism allegations

‘Hello Kitty’ video pulled from YouTube amid racism allegations

'HELLO KITTY:' YouTube bosses did not take down Hello Kitty, but confirmed to MTV News the promo is not currently available for public viewing. Photo: Associated Press

Avril Lavigne’s new Japanese-themed music video for her song “Hello Kitty” has disappeared from YouTube.com, hours after the pop star came under fire amid allegations the promo features racist stereotypes.

The “Sk8er Boi” hitmaker released the video, in which she prances around on a rooftop, in a candy store and in a sushi bar as four expressionless Asian girls pose as her backing dancers, online on Tuesday, but the playful promo, which exaggerates Japan’s kawaii (cute) culture, didn’t sit well with some fans.

It sparked a backlash and many devotees took to Twitter.com to express their outrage, turning the hashtag #avrilracist into a trending topic.

One user wrote, “Not sure if this Avril Lavigne video is terrible, racist, or terribly racist”, while another tweeted, “Oh Avril, this is literally the worst music I have ever heard. And then you had to go and make it kinda racist. Why.”

Lavigne has yet to comment on the controversy, but the promo has since been removed from YouTube.com.

A representative for the video-sharing website has revealed that YouTube bosses did not take down Hello Kitty, but confirmed to MTV News the promo is not currently available for public viewing.

The video is still available on Lavigne’s website.

Recent Headlines

in Entertainment

Filmmakers bet on ‘Monopoly’ movie

monopoly

SANTA MONICA, Calif. (AP) — “Monopoly” is going Hollywood. Lionsgate says it will turn the classic board game into a…

in Music

‘The Boss’ joins a Beach Boy onstage

14-overlay2

East met West as the Jersey Shore musician jammed with California legend Brian Wilson.

in Entertainment

18 All-American movies for Independence Day

top-gun-1986

Enjoy the holiday weekend with some classic American cinema.

in Entertainment

‘Fatal Attraction’ coming to the small screen

11-overlay1

The 1987 thriller starring Michael Douglas and Glenn Close is set to be adapted for the small screen.

in Entertainment

7 songs for your 4th of July playlist

Patriotic Music

Celebrate the 4th of July the way our founding fathers intended: with an epic playlist.